Leadership: Key Executives
Tony Heng
President, Stellar Experience
Stellar Lifestyle and Stellar Ace
Tony Heng
President, Stellar Experience
Stellar Lifestyle and Stellar Ace
Tony Heng, President of Stellar Experience, leads Stellar Lifestyle and Stellar Ace in transforming spaces into vibrant lifestyle hubs. He oversees a diverse portfolio spanning across retail, advertising, innovation, and lifestyle business.
With over two decades of global corporate management experience, Tony has successfully led businesses through strategic innovation, collaboration and market expansion in Japan, Malaysia, Myanmar, Taiwan, Guangzhou and Shenzhen in China.
As a board member of Stellar Singapore-Japan, Workstation and Real Tasty, he drives business growth through transformative partnerships, digital advancements, and innovative commercial strategies.
Under Tony’s leadership, Stellar Lifestyle and Stellar Ace have evolved into a dynamic ecosystem that seamlessly integrates retail, media, and digital engagement, enhancing consumer experiences across island-wide touchpoints.
He is committed to upholding SMRT’s vision of “Moving People, Enhancing Lifestyles”, transforming public transport networks and their surroundings from mere transit hubs into vibrant lifestyle destinations.
Tony has spearheaded pioneering projects, including sandboxing new retail concepts through innovation hubs, leveraging technology to redefine transit convenience. He also plays a key role in forging international partnerships, fostering cross-border innovation and business synergies.
An influential business strategist, Tony actively collaborates with corporate partners, SMEs, industry stakeholders and CSR partners to drive growth and resilience. His leadership has earned prestigious industry accolades, such as the Retail Industry Valued Partner Award from the Singapore Retailers Association. Recognized for his ability to inspire and lead high-performing teams, Tony was named Executive of the Year by the Singapore Business Review and conferred the Medal of Commendation by the National Trades Union Congress for his significant contributions to the industry.
Choo Hui Wei
Managing Director, Digital
Stellar Lifestyle
Choo Hui Wei
Managing Director, Digital
Stellar Lifestyle
Choo Hui Wei drives the digital and data strategy initiatives, focusing on establishing a digital-first organisation culture. His new role will see the integration of digital business initiatives within the Stellar Lifestyle business unit, with engineering technical expertise for implementation.
Hui Wei has over 28 years of working experience in the areas of Supply Chain Management, Large scale Systems and Programme Management, Engineering & Technology Management as well as Business Management & Strategy. Prior to this, he held various key appointments, including the appointment of VP Supply Chain Management where he was responsible for driving cross functional performance and cost optimisation, global partnerships and supplier management, procurement contracting and logistics warehousing.
Hui Wei attended the Senior Executive Programme at London Business School, and holds a Master of Science in Design of Information Systems from Cranfield University and a Bachelor of Engineering from Nanyang Technological University.
Tjhin Poi Chung
Deputy Managing Director
Stellar Ace
Tjhin Poi Chung
Deputy Managing Director
Stellar Ace
Mr Tjhin Poi Chung joined SMRT in June 2022 and is now the Deputy Managing Director of Stellar Ace – the media & digital solutions arm of Stellar Lifestyle Pte Ltd, a business arm of SMRT. He is also the Head of Applied Rail Technology (ART) department under the Engineering Division since 2022, overseeing the development and deployment of AI-enabled digital capabilities, such as condition monitoring and smart operations, for SMRT Trains.
Mr Tjhin previously worked in ST Engineering between 2018-2022. He was the Head Operations of Land Systems business area between 2021-2022, overseeing its corporate functions and international businesses in the US. He was the General Manager of a wholly owned business unit specialised in component MRO for both defence and commercial equipment between 2019-2021, Vice President (Project) in the Mobility Rail business unit in ST Engineering in 2019 performing both business development and project work, and lastly Vice President (Defence Business) in ST Engineering in 2018, managing strategic defence relationship with MINDEF.
Before joining ST Engineering, Mr Tjhin served in the Singapore Armed Forces (SAF) for around two decades till 2017. He held various positions in logistics, maintenance and engineering, with the last appointment being the Chief Maintenance and Engineering Officer (CMEO) in the Singapore Army, leading the organisation that is responsible for providing the maintenance and engineering support for the Army’s fleet of equipment. He was also the Chairman of the State Funeral Service Committee from 2014 to 2017, and he oversaw the running of the state funeral services for the late Mr Lee Kuan Yew in 2015 and the late Mr SR Nathan in 2016, as well as the state memorial service for the late Mr Othman Wok in 2017.
He graduated from the Massachusetts Institute of Technology in the USA with a M.Engg (Logistics), and the McGill University in Canada with a B.Engg (Electrical) (with Distinction).
Andrew Tan
Director, Plans
Stellar Lifestyle
Andrew Tan
Director, Plans
Stellar Lifestyle
Andrew is a transport industry professional with over 16 years of experience. He leads the Planning function in Stellar Lifestyle to support business growth.
Andrew joined SMRT as a fresh graduate and has worked on various portfolios in his time there. He has accumulated diverse experience in supporting business growth through driving advanced innovative technologies as well as digital solutions and services.
He had also worked on the development of emerging transport initiatives and capabilities such as Mobility-as-a-Service (MaaS), Rail and Bus transport planning, policy planning, Rail line bidding, Enterprise Risk Management, Rail and Roads business strategy & corporate planning.
Andrew holds a Bachelor of Engineering (Civil Engineering) from the National University of Singapore.
Daniel Chua
General Manager, Lifestyle Business
Stellar Lifestyle
Daniel Chua
General Manager, Lifestyle Business
Stellar Lifestyle
Daniel Chua is the General Manager, Lifestyle Business and is responsible for the development of new retail and workspace business lines and ventures for Stellar Lifestyle.
He has close to 20 years of real estate experience in sectors ranging from commercial malls, hotels, airports to tourist destinations in both the private and public sectors.
Prior to his current appointment, Daniel was General Manager, SMRT Properties where he was responsible for overseeing the leasing, lease management, marketing and commercial development business.
He has a keen interest in the curation of experiential concepts and placemaking.
Daniel has a Degree in Tourism from the Royal Melbourne Institute of Technology in Melbourne, Australia.
Stephen Lee
General Manager, Products
Stellar Lifestyle
Stephen Lee
General Manager, Products
Stellar Lifestyle
Stephen Lee is General Manager, Products and is responsible for the innovation arm for Stellar Lifestyle.
As an experienced leader and entrepreneur with a demonstrated history of working in the telecommunications, media and tech industries, Stephen believes in driving innovation, design and creative thinking as well as creative business modelling.
Stephen holds a Bachelor’s Degree in Multimedia from Curtin University.
Raymond Low
Assistant General Manager,
Transit Properties
Stellar Lifestyle
Raymond Low
Asst General Manager, Transit Properties
Stellar Lifestyle
Raymond is the Assistant General Manager for Transit Properties at Stellar Lifestyle, responsible for the commercial management of retail spaces within the transit network. Previously, Raymond was the Assistant General Manager for Special Projects, supporting the development of new retail business lines and ventures for Stellar Lifestyle.
Before joining Stellar Lifestyle, Raymond was with Changi Airport Group. He began his career with the Singapore Land Authority, amassing over 15 years of experience across various real estate roles in both the public and private sectors.
Raymond holds a Bachelor of Arts (First Class) degree in Sociology and Public Administration from Nanyang Technological University, Singapore.