
INNOVATE WITH STELLARATE 3.0
Stellarate 3.0 is Stellar Lifestyle’s Innovation Programme, designed to create opportunities with tech-innovators, public sector and industry partners, and start-up investors to discover new business concepts that can add vibrancy and convenience for customers in the SMRT’s transit retail ecosystem.
The programme supports co-innovation and co-creation of new product and service offerings that can improve the transit customers’ lifestyle experience, while supporting tenant SMEs.

BENEFITS OF OUR INNOVATION PROGRAMME


Winners obtain up to $65,500 worth of grants

Unlock Expert Guidance, Cutting-Edge Resources & Dedicated Incubation Space

Tailored Innovation & Growth Package with Leading Industry Partners

Potential opportunity to expand into Japanese market

Up to 4
Startups
CHANCE
TO RECEIVE


Up To $65,500
Worth Of Grants
WITH A
COMPREHENSIVE


Innovation & Support Package With Industry Partners

Up to 4
Startups
CHANCE
TO RECEIVE

Up To $65,500
Worth Of Grants
WITH A
COMPREHENSIVE

Innovation & Support Package With Industry Partners



CRITERIA

01
CRITERIA
Gross Turnover
Revenue (2024) – $120,000
02
CRITERIA
Paid-Up Capital
$50,000
03
CRITERIA
Experience Working on Innovation Projects
04
CRITERIA
*S$109 Submission Fee
*$109 Submission Fee will be returned to winners
Mission Statement 1
Enhancing Retail Spaces With New, Innovative F&B and Retail Concepts
Mission Statement 2
Amplifying Data-Driven Advertising Through MRT Transit Spaces And Out-of-Home Media Assets
corporate challenge statements

ADTECH
How might we measure Return-on-Investment on Brands Marketing Campaigns through OOH Media and Retail Assets?
RETAIL TECH
How might we design and implement an autonomous or manpower-lite F&B concept that is scalable, operationally efficient, commercially viable and excites consumers?
PRODUCTIVITY
How might we create a dynamic, multi-concept F&B ecosystem in the transit retail space that optimises shared resources to reduce manpower needs while enhancing operational efficiency?
JR EAST VENTURES
How might we improve vibrancy within train stations (both Singapore and Japan) using advertising, retail or e-commerce and/or logistics?
Submission Ends 30 June 2025

PAST START UPS




OUR INNOVATION GOALS

OPTIMISING CAPABILITIES

Designing & implementing an ecosystem of manpower-lite F&B/retail-tech concepts that are scalable, operationally efficient, commercially viable and dynamic to consumers.

GROWING REVENUE STREAMS

Ensuring commercial viability for advertisers and brands across our data-driven campaigns in our retail, tech & transportation spaces.
TESTIMONIALS
past start ups:



PHOTO GALLERY

Showcasing innovation and collaboration at Stellarate Pitch Day – where bright ideas, new technology, and industry partnerships come together to shape the future of transit retail and enhance customer experiences.

Empowering innovation: SME’s pitch their game-changing ideas, driving the future of transit with data-driven solutions and technological advancements to enhance customer experiences.
SUPPORTED BY:



